CLIENT PROJECT · VILS CITY × NIKE FOOTBALL
Vils City × Nike Football. The energy of the pitch.
From the football to the shirts, T-shirts and event accessories, Vils City’s identity runs through a collection of bold contrasts.
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ONE IDENTITY, ACROSS THE RANGE
A sporting identity.
Across every product.
Vils City’s geometric emblem connects the pieces. Black and white meet fluorescent yellow, blue and magenta, with repeating patterns on the football shirts.
Wristbands and passes combine Vils City and Nike Football branding with role identifiers for partners, guests, media and the person in charge. The football, clothing and cap use Vils City’s visual identity.
THE PROJECT RANGE
A closer look.
AI-generated product scenes based on the project’s photographs and artwork.

Football
A fluorescent yellow and black football, with the Vils City emblem at the centre of the design.

Football shirts — three colours
Magenta, grey and fluorescent yellow, blue and fluorescent yellow: one geometric pattern in three versions.

Black & white T-shirts
A large emblem on the front; on the back, the logo alongside the number 130.

Black cap
The white Vils City emblem on a black cap with a curved peak.

Event wristbands
Three versions together: fluorescent yellow “Partenaires”, blue “Guest” and black Vils City.

Passes & lanyards
Two sets: fluorescent yellow “Partenaires médias / presse” and black “Responsable”.
FOR YOUR BRAND
One collection.
A world of your own.
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